For your team

Make more of the footage your team already owns.

You already have the footage and the product knowledge. The next task is turning them into useful, consistent versions.

In development · Interactive examples use fictional data
Production workspaceIllustrative data
EXAMPLE PROJECT

One source. Three directions.

Lead with the first action.

Type treatmentEditorial / sentence caseReview stateCandidate for review
No upload, rendering or approval service connected.
Approved sourceA deliberate set of cutsA clear review decision
Your team’s workflow

Start with the campaign

Keep the intended audience, message and call to action beside the source footage. Decide which claims have been approved before producing variations. A more efficient edit should not introduce an unreviewed claim.

Explore the planned workflow ↗
Three deliberate treatmentsIllustrative frames
Stock photography illustrating a candidate cut
EditorialMake it a small ritual.9:16 / caption treatment
Stock photography illustrating a candidate cut
DirectGOOD THINGS. START SMALL.9:16 / caption treatment
Stock photography illustrating a candidate cut
MinimalShow up again.9:16 / caption treatment

Type, placement and review context stay with the candidate.

Your team’s workflow

Give every version a purpose

A product introduction, a demonstration and a customer question each call for a different opening. Organize versions by the job they do rather than producing minor changes without a review plan.

Explore the planned workflow ↗
ViralCLI / Workflow mapExample
Approved source
↓
MessageBrandFormat
↓
A candidate for review
Illustrative workflow / no live processing
Your team’s workflow

Learn from the production process

Record which material was useful, what required rework and which formats the team actually used. The initial scope focuses on preparing and reviewing exports. Performance attribution and automated publishing are separate future capabilities.

Get the planning templates ↗
ViralCLI / Review packageExample
✓
Starting pointApproved interview / three audience questions

Keep the source and scope attached to the work.

✓
Useful handoffA candidate cut for each question, with a shared review note

The next owner needs enough context to understand the deliverable.

✓
Review decisionReview whether each cut makes sense without the full interview.

A named owner should be able to accept, revise or reject the direction.

The details matter

Make the next decision deliberate.

Build around the editorial question

An interview, demonstration or event recording can support several short pieces, but each piece needs a clear reason to exist. Start with the audience question and choose the source segment that answers it. A clip should be understandable outside the full recording. Check that editing has not changed the meaning of a quote or removed a necessary qualification.

Create a weekly review rhythm

Agree when the team reviews candidates and who can make the final decision. Keep a small enough set for a useful conversation. Once the message and framing are accepted, check captions, formats and naming before handing the package to the publishing owner. The proposed pilot ends at an agreed deliverable, not a promise of content performance.

A worked planning record

The brief stays with the work.

A source, a set of candidates and the decision that moves the project forward.

ViralCLI / Decision recordExample
01
Starting pointApproved interview / three audience questions

Keep the source and scope attached to the work.

02
Useful handoffA candidate cut for each question, with a shared review note

The next owner needs enough context to understand the deliverable.

03
Review decisionReview whether each cut makes sense without the full interview.

A named owner should be able to accept, revise or reject the direction.

A few things
to make clear.

Can I use ViralCLI today?+

The public website, guides and templates are available now. The product workspace is in private development; request a pilot to discuss access and scope. Demonstrations on this site are illustrative, and automatic highlights and transcription are not available.

Do I need to use a terminal?+

No. Development includes a browser editor plus CLI and API workflows. These product tools are not publicly accessible on this website; pilot access and supported workflows are agreed separately.

Will it generate all of my footage?+

The initial scope starts with footage you own or have permission to use. Generative video is not part of the promised pilot.

What should we agree before a pilot?+

Source permissions, supported inputs, output formats, candidate limits, review rounds and the person approving the work. No video-processing service is available on this website.

Bring your own question ↗
A focused first version

Make more of the footage you have.

Bring a recurring production job, approved source material and a clear review owner.

Discuss your workflow ↗No account, trial or payment is created by an enquiry.